Speak Music shared that “Melody is also a ‘personal’ assistant - it learns from your voice commands and context to give you the best results. Like many apps and products in the marketplace today, Melody leverages artificial intelligence. We created a platform that allows users to simply speak what they want to hear and it plays, instantly.” “Finding and playing music on your phone while engaging in other activities is difficult and disruptive. In fact, 75 percent of millennials consume music from their mobile phones while also engaged in other activities.” The company also acknowledged the limitations of the mobile device - its small screen and the potential for it to be distracting - but believes its voice-activated solution alleviates these problems: The company defended the launch of a mobile app, explaining that the “majority of people” consume music through smartphones primarily, but “most of us are engaging in other activity while listening to music, whether that is working out, studying, or driving. Another limitation is the somewhat clunky experience when streaming music from your phone to third-party speakers, headphones, or even your car - if there was an easier way, it would be great. It won’t search for things beyond what’s in your music library and connected services, and you can’t ask it when the next Sia or Katy Perry concert near you will be. First, the app needs to be open and you have to press the microphone button in order for it to activate. You could think of Melody as similar to Siri, but specifically tailored to music and with a few notable omissions.
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